| Marketing Campaign for the All-New 2007 Chrysler Sebring Will Use a Comprehensive Range of Media Platforms | | Posted Tuesday, November 07, 2006 6:46:03 PM by Blog57 Team | | AUBURN HILLS, Mich., Oct. 30 -- "Wind Tunnel," a 30-second television spot that debuts Nov. 1, 2006 on network and cable TV, signals the launch of a comprehensive multi-media marketing campaign for the all-new 2007 Chrysler Sebring unveiled today by Chrysler Group marketing executives. "The large and very competitive U.S. mid-size sedan market presents us with a great opportunity to showcase the 2007 Chrysler Sebring," said David Rooney, Director - Chrysler Marketing and Global Communications. "We're taking this all-new car into an environment where traditional TV and print ads are not enough to reach our target audiences because their media consumption habits are highly diverse. So the marketing campaign for the 2007 Chrysler Sebring will use multiple tools in a very focused and dynamic way.... | |
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| | | Report: Dodge Avenger Scheduled for January Launch | | Posted Sunday, October 15, 2006 10:46:08 AM by Blog57 Team | | DETROIT — The Chrysler Group will launch production of the Dodge Avenger in January, several dealers told the Detroit News this week. Chrysler would not confirm production plans for the midsize sedan, although it has said it will build a new sedan to replace the Stratus and that the car would enter the market early next year. The Avenger concept made its debut at the Paris auto show in September. The Avenger concept is powered by a 2.0-liter turbodiesel engine and is described as an illustration of the brand's upcoming design direction. J.D. Power and Associates is forecasting Avenger sales to be in the range of 65,000-70,000 units a year. The car will be built alongside the Chrysler Sebring at the company's Sterling Heights, Michigan, assembly plant. What this means to you: Sounds like Dodge is hustling to get a toehold in the car business, and that's good news for buyers who aren't drawn to the division's big trucks.... | |
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| | | Chrysler Group Launches Production of All-new 2007 Chrysler ... | | Posted Monday, October 09, 2006 12:45:56 PM by Blog57 Team | | The Chrysler Group today officially launched production of the all-new 2007 Chrysler Sebring Sedan at its Sterling Heights Assembly Plant (SHAP) that formerly produced the Sebring, Sebring Convertible and Dodge Stratus Sedan. The Chrysler Sebring Sedan represents Chrysler Group''s expanding Flexible Manufacturing Strategy (FMS) allowing the Company to bring its new vehicles to market more quickly and the assembly plants the ability to manufacture multiple products on one assembly line. The Sterling Heights Assembly Plant was extensively retooled to manage the complexity of building multiple models on one production line. The Chrysler Sebring program investment of $500 million included multiple plant upgrades, improving quality, productivity and worker .... | |
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| | | It's Chrysler's Turn in Vise of Higher Gas Prices: Doron Levin | | Posted Friday, September 22, 2006 10:46:02 AM by Blog57 Team | | Sept. 21 (Bloomberg) -- For a while, it looked as if DaimlerChrysler AG would get away with relying on big, gas-hungry cars and trucks in the U.S. auto market. Sales of models such as the Dodge Ram pickup truck, Dodge Durango and Jeep Grand Cherokee sport utility vehicles, as well as the stylish Chrysler 300 sedan, for two years were a boon to the Stuttgart, Germany-based automaker, whose flagship Mercedes- Benz car division was struggling due to poor quality. After gasoline prices in the U.S. surged following Hurricane Katrina in 2005, inventories of relatively fuel inefficient Dodge, Chrysler and Jeep models swelled. DaimlerChrysler delayed deep cuts to its production schedule and increased some discounts, gambling that sales would pick up. They didn't.... | |
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| | | Dodge aiming to crack European markets | | Posted Tuesday, August 22, 2006 8:46:07 PM by Blog57 Team | | The big hatchback is the first element of a big push into Europe by the US brand, and will have both diesel and petrol two-litre engines. Dodge will expand its effort into Europe by adding a fourth model which may debut at the Paris Motor Show. The Avenger will be a four-door sedan with styling similarities to the Caliber. It will share the platform of the Chrysler Sebring which was shown at the recent British International Motor Show, and which will sell in Europe with two-litre petrol and diesel engines, the latter sourced from VW. It will join the Nitro SUV coming next year, and the Viper which is already sold in Europe. Main News Page | Print Version | Email to friend | Previous Page .... | |
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| | | 1998 Chrysler Sebring Coupe LXi from North America | | Posted Monday, August 21, 2006 10:46:19 AM by Blog57 Team | | Give it to me! I bet I can get 10 more years out of it. I live for stuff like this, taking cars that were one step from the junkyard and driving them for years afterward until the owners say "dammit, I should have never gotten rid of that car!" Fix the spelling and grammar of this comment Request deletion of this comment 7th Apr 2006, 15:43 I bought a 1998 chrysler sebring lx coupe a little over a week ago. My wife found the car and really fought for it. Now a week later I have to fix the alternator, Front springs are shot, passenger door panel is falling off, bumper is cracked in half and don't want to repair it because they are too low to begin with. Now I come across this site and am now scared as hell. to top it all off the engine is made by mitsubishi? car shakes as well during speeds between 40-65 mph.... | |
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| | | Chrysler Says European Sebring Will Get a Diesel | | Posted Monday, July 31, 2006 12:45:48 AM by Blog57 Team | | LONDON — The 2007 Chrysler Sebring got its global launch at the British International Motor Show, as the automaker confirmed that the midsize sedan can be ordered with a diesel engine in Europe, a first for the Chrysler Group in the D segment. The 2.0-liter I4 turbodiesel is estimated to produce 140 horsepower and 229 pound-feet of torque, the company said. It is coupled with a 6-speed manual transmission. The diesel is one of four engine options for the Sebring in Europe. The three gas engines include Chrysler's 2.0-liter 4-cylinder "World Engine," a 2.4-liter 4-cylinder and a 2.7-liter V6 that will be available at a later date in Europe. The Sebring will be available in two trim levels, the Sebring Touring and Sebring Limited and will arrive in the U.K. and other European dealerships in the first half of 2007.... | |
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| | | If One Dealer Fails, Try Another | | Posted Saturday, July 29, 2006 10:46:09 AM by Blog57 Team | | Q. I have a 1999 Chrysler Sebring LXI six-cylinder that has been giving me a problem starting. I have had my mechanic look at it, and a local Chrysler dealership. After hooking it up to a diagnostic computer checkup machine (and three times it did not register anything wrong), the dealership replaced the "crankcase sensor." .... | |
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| | | DaimlerChrysler introduced 2007 Chrysler Sebring | | Posted Saturday, July 08, 2006 12:45:39 AM by Blog57 Team | | DaimlerChrysler have finally completed the ambitious task of revamping their product line in all major categories with the introduction of the 2007 Chrysler Sebring. The 2007 Sebring will be available in the 4th quarter of 2006 and shares the bold handsome familiar appearance of rest of the Chrysler family of cars. The new Sebring driver will sit over 2.5 inches higher in the new model than in the outgoing model. In-keeping with the design themes introduced in earlier production models, the vehicle shares styling cues with the Chrysler Airflite concept shown at the 2005 Geneva Auto show. A trio of engines will be available for Sebring drivers, from the impressive 2.4L inline 4 cylinder World engine developed jointly with Hyundai and Mitsubishi, up through the revamped 2.7L V6 engine previously seen in the Sebring, to the 3.5L V6 which had been Chrysler's premier engine prior to the Hemi re-introduction.... | |
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| | | Heights woman could face charges in fatal crash | | Posted Thursday, July 06, 2006 6:45:52 PM by Blog57 Team | | INKSTER --A 26-year-old Dearborn Heights woman likely will face charges in a fatal crash Tuesday night at Michigan Avenue and Inkster Road in Inkster, Inkster Police said. The woman about 8:30 p.m. was driving a Dodge pick-up truck north on Inkster that broadsided a Chrysler Sebring convertible driving west on Michigan Avenue, said Inkster Deputy Police Chief Gregory Hill. The Royal Oak woman driving the Sebring died in the crash. Hill refused to further identify the woman because her parents had not yet been notified. A 31-year-old Warren woman riding in the Sebring was taken to the University of Michigan Hospital in Ann Arbor where she was listed in critical condition, Hill said. The driver of the pickup was taken to a nearby hospital where she will be arrested when she is done being treated, Hill said.... | |
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